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There’s little built-in functionality and no SEO extensions.Jan 4, 2024 ... Use it for: Website audits and tracking backlinks. Totally free or not? Bing Webmaster Tools is a free service. 3. Ahrefs. The homepage of ...Here are 12 essential SEO best practices to help you level up your website’s performance in search engines. 1. Match your content with search intent. Search intent is the underlying reason for a user’s search in Google. It’s important because Google’s main job is to provide the best result for its user’s search queries.Nov 20, 2023 · Backlinks are also called “links”, or "inbound links", or "incoming links." Backlinks are important to people moving around the internet and to Search Engine Optimization (SEO). For example a website about British hedgehogs has a page about a hedgehog awareness drive and links to a helpful and relevant resource that aids in documenting ... 11. Get inbound links with relevance and authority. 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